William Pierce on G.L. Rockwell said:
Rockwell responded that it is the losers, the social outcasts, who make up the ranks of every revolutionary movement. They’re the ones who are available, the ones who don’t have anything to lose by becoming associated with a politically incorrect cause.
Individually they may not be very impressive but large numbers of them, organized and disciplined, would make a revolutionary army. He had tried appealing to what I called the winners: to the teachers and professors, to the doctors and lawyers and engineers, to the writers and artists, to the businessmen and the craftsmen, to his fellow military officers, to the careful, responsible men and women with steady employment and stable families. And he had found that while many of them agreed with him in principle, almost none had the moral courage to stand up and be counted among the righteous.
He had given speeches to groups of these people under the cover of several ostensibly conservative organizations. They would come up after his speeches, shake his hand, and tell him they admired him for saying what they also felt. But the merest suggestion from Rockwell to one of these people, that he ought to participate in an effort to take America back from the Jews and their collaborators would send the fellow scurrying away in fright. They were too comfortable, too corrupted by good living and materialism, too unaccustomed to taking risks and facing opposition. Only in the masses, Rockwell had finally concluded, were the recruits to be found that he needed to launch a political campaign to take America back — and the masses could be reached only through the mass media.