PhineasSpear
Misagapic Nihilist
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https://www.rutgers.edu/news/tight-money-times-parents-favor-daughters-over-sons
When a family finds itself in tough economic times, parents are likely to be more financially generous to a daughter than to a son. And the reason has to do with something parents often tell their adult children – they really want grandchildren.
But why would that translate into girls getting a larger inheritance and other financial benefits than their brothers when times are tough? The reason, Durante explains, is that statistically daughters are more likely to produce grandchildren than sons. Far more men than women go through life without ever procreating, and in tough times the number of men who never find a mate increases, so favoring the daughter becomes a safer bet for the parents that they will get at least one grandchild.\
The extraordinary aspect of this calculation is that parents don’t deliberately make it, Durante says. Rather, subtle cues that resources are becoming scarce lead parents to unwittingly, and instinctually, favor girls – whose procreative powers have been proven over thousands of years of human history.
Time after time during the research – on which Durante collaborated with colleagues at the University of Minnesota’s Carlson School of Management, where she formerly taught – study participants showed a tendency to dedicate more assets to daughters than sons during hard economic times. They did that despite saying they love and treat both children equally. Where they perceived the economy as healthier, girls and boys got the same.
Gentlemen, I present you the "oppressed" gender.“There has not been a great deal of consumer research on how parents decide what to buy for their children,” she says. “Understanding factors that influence parental spending could have a significant impact for marketers in terms of sales planning and forecasting. The research suggests that when the economy is down, people may spend more on products for girls over boys.”





