“In the 1530s and 1540s, printed images of Luther that emphasised his monumental size were crucial to the spread of Protestantism. In contrast to images of frail Catholic saints, Luther was presented as a stout man with a "double chin, strong mouth, piercing deep-set eyes, fleshy face, and squat neck." He was shown to be physically imposing, an equal in stature to the secular German princes with whom he would join forces to spread Lutheranism. His large body also let the viewer know that he did not shun earthly pleasures like drinking—behaviour that was a stark contrast to the ascetic life of the medieval religious orders. Images from this period include the woodcuts by Hans Brosamer(1530) and Lucas Cranach the Elder and Lucas Cranach the Younger (1546)”
en.wikipedia.org
