I disagree. Hollywood makes much more money outside of American consumers with the main source of their income being Chinese viewers.
Not denying that at all. I was just pointing out that, although Hollywood makes a lot of money there, ultimately, those countries' markets are dominated by domestic productions, so it's
quite far from all the media those countries consume being Western.
In the case of China for example, domestically-produced movies took 62% of box office revenue in 2018 (while India's figure was 85% for 2015, Japan's 79.3% for 2021, and South Korea's was 52.2% for 2015).
en.wikipedia.org
I also found this graph and chart which show the declining box office share of US movies in China:
Admittedly, those movies' box office share is higher than their total number (which is less than 20% by now), so there is some slight preference for foreign movies there, but that still doesn't change much ultimately.
In 2022, approximately 83 percent of the movies shown in China were produced domestically.
www.statista.com
And just as Chinese movies' revenue share of Chinese cinema grows, so does Chinese cinema's revenue as percentage of the worldwide one.
Hollywood can keep making money from Chinese box office, but their part in it is shrinking, and as Chinese movie market itself keeps on growing and widening the gap between it and the US one... well, it's clear where it's eventually going.
Also, the last graph really succintly sums up everything I'm going on about so much
. Just 20 years ago, US movie market was 50% of the worldwide one. The thought of absolutely anyone competing with it in any way except maybe the number of movies produced was laughable. Now, it's smaller than the Chinese one.
I don't know much about Africa, but it's quite Westernised in other ways, especially in language and even music.
It's actually a really interesting topic, I only started looking into it in the last few years, but yeah, Nigerian movies seem to absolutely dominate there.
en.wikipedia.org
As at 2004, at least four to five films were produced every day in Nigeria, and the movies already dominated television screens across the African continent and by extension, the
Caribbeans and the diaspora, with the movies significantly influencing cultures in many African nations, and the film actors becoming household names across the continent. The boom also led to backlash against Nigerian films in several countries, who supposedly wanted to prevent "recolonization" by Nigeria (or "Nigerialization of Africa"). There have been reported cases of raids on shops selling Nigerian films, and governments who have introduced protectionist measures, such as introducing taxes for production houses and/or actors who want to shoot films in their countries, as well as the outright banning of Nigerian films.
Also, while they don't seem to dominate this much anymore due to the growth of the other African industries, their movies are still exported all across the continent and they still make well over a 1,000 movies per year.
K-pop and Anime are doing pretty well, but they're still made by countries that have been heavily influenced by the US (the reason most Korean men are mutilated is because Americans exported it, which is downright disgusting). And those pieces of media are even more "haram" than typical Western media. Anime and Hentai are incredibly popular in "proud Muslim" Malaysia and Indonesia
It is true that Japan and South Korea (and others) have been influenced by America, but that doesn't make the content their produce American or Western anymore than it is Chinese, given their histories of being culturally influenced by China. And while it sure is funny that hentai is popular in supposedly strictly religious countries
, that still is those countries exporting their cultural content (which is dominant in those countries themselves) to other places, which in turn lowers the amount of actually American content present there.
