It's a chart rating attractiveness and enemy/friend ratings on various levels of masculinity from a study.
I don't get the obsession with people who come on here and try to argue that Chad has a "better personality" (which is what you're trying to do from a different POV). It's quite suspicious to me.
Clearly you aren't blackpilled and don't understand how looks interact with "personality." Because guys with hunter eyes like lions and big jaws are nice guy cucks. You seem to not understand that many people are what they look like.
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You see that guy above he surely does look like a woman worshiping cuck.
It's important because despite the public lying they do they know where the true danger for them lies. We also have many studies that prove that ugly guys have a better "personality."
The average Chad is cheating, pumping-and-dumping, is sexually aggressive/breaks boundraries, etc at a minimum. Where exactly do you think they get the idea that "all men are trash/cheaters" from? Just lol.